H-E-B Visa Signature
By Alex Compton · Last verified
5% on H-E-B own brands and 1.5% everywhere, for the most beloved grocer in Texas.
Welcome Bonus
None
No welcome offer; 5% on H-E-B brands, 5% on Favor delivery and 1.5% everywhere else confirmed
Spend Requirement
None
Annual Fee
$0
No FTF
Credit Score
670+
(Good)
Historical Offers Chart
Every public offer change we've tracked. Hover for details, timing your application is worth hundreds of dollars.
No numeric welcome bonus recorded
This product has no points- or cash-denominated offer to plot. Dated no-offer observations, non-points benefits, corrections, and primary-source links remain preserved in the table below.
| Observed | Offer | Requirement | What changed | Evidence |
|---|---|---|---|---|
| 2026-10-12 | $0 | No recorded spend | Terms reconfirmedNo welcome offer; 5% on H-E-B brands, 5% on Favor delivery and 1.5% everywhere else confirmed | H-E-B Visa Signature product page (Imprint) → |
| 2026-06 | $0 | No recorded spend | Terms reconfirmedNo welcome offer | Archive record · no attached snapshot |
| 2024-09 | $0 | No recorded spend | Earliest recordLaunched without a public welcome bonus | Archive record · no attached snapshot |
Primary-source verification log
Append-only evidence ledger- changed
5% H-E-B brands, 1.5% elsewhere, $0 fee and 5-state availability confirmed; 5% on Favor delivery added
Fields: earningRates, applyUrl
H-E-B Visa Signature product page →
Source checked 2026-10-12 · spot an outdated offer? Report a correction above.
Embed this chart on your site (free, with attribution)
Bloggers and journalists: paste this snippet to embed the live, auto-updating bonus history chart. Attribution to Credit Compound is included in the widget.
Earning Rates
- 5xH-E-B brand products at H-E-B and Central MarketExcludes pharmacy prescriptions, gift cards, restaurants, fuel, car washes and H-E-B Go app or kiosk purchases
- 5xFavor delivery orders
- 1.5xEverywhere else Visa is accepted
Credits
No statement credits, this card wins on earn rates, not coupons.
Benefits
- ✦Cash back lands automatically, managed through Imprint's app-first servicing
- ✦Sibling Central Market Visa covers H-E-B's upscale banner
- ✦Available to residents of Texas, Louisiana, Arkansas, Oklahoma and New Mexico
Why it earns its spot
- +5% on own-brand groceries hits the products H-E-B shoppers actually buy
- +1.5% everywhere base beats most cobrand filler rates
- +No annual fee and real cash back, not store scrip
Where it costs you
- −Geographically locked to five states
- −The 5% excludes fuel, pharmacy, restaurants and H-E-B Go purchases
- −No welcome bonus
The Compound Verdict
Imprint built H-E-B a card that matches the chain's cult status: a real 5% on house brands paid in actual cash, plus a respectable 1.5% floor everywhere else. For a Texas household that fills the cart with H-E-B labels weekly, this quietly out-earns most national grocery cards. If you live outside the footprint, it does not exist for you.
Rate this card
Be the first to rate it
Commentson H-E-B Visa
Comments are stored in your browser during our community preview. Accounts, moderation and cross-device sync arrive with Credit Compound Community.